SEAT, Samsung Electronics and SAP SE have created a technological alliance to develop future projects for the connected car. At the 11th edition of Mobile World Congress (MWC), scheduled to begin next Monday in Barcelona, the three companies will showcase cutting-edge concepts developed by pooling their innovation and industry-leading expertise.
Last year SEAT and Samsung concluded an agreement on initial technology solutions that are currently featured in some SEAT models. This year the agreement is strengthened with the arrival of SAP, the world leader in enterprise applications, business networks and the Internet of Things (IoT).
“Samsung’s partnership with SEAT and SAP signals our commitment to developing innovative solutions for the next level of the connected car”, said Dr. Injong Rhee, Executive Vice-President and Head of R&D, Software and Services, Mobile Communications Business at Samsung. “Samsung is focused on bridging the gap between the consumer electronics and automotive industry by bringing the latest cuttin-edge mobile technology to the driving experience”.
According to SEAT Executive Committee President Luca de Meo, “For SEAT, connectivity is a key factor. This technological alliance with SAMSUNG and SAP strengthen SEAT’s aim of becoming a reference in the field of connectivity, and above all, of allying with the best partners to implement new mobility ecosystems business”.
